The Distillery

I wanted to try something different with this project, so I created a speculative icon set for a whiskey distillery brand and leaned into a more rugged style than I normally would.

I designed a full set of icons and explored how they could show up across the brand, from a burned wood signage board to matchboxes, a loyalty card, a wax seal stamp, Instagram highlights, and a website homepage.

This was really about pushing my range and seeing how far I could take a single icon system across different formats.